It all started in the 90s with a family camcorder, stacks of VHS tapes, and a love for music, film and video games. From self-taught beginnings to leading creative projects for global brands, my passion has always been about crafting stories that inspire connection. Whether it’s producing a campaign, capturing a moment through film photography, or creating an immersive brand experience, I thrive on bringing ideas to life.

When I’m not on set or editing in post-production, you’ll find me knitting socks (a skill honed during countless crafting videos), experimenting with 120mm film photography, cooking healthy meals, or arranging art and plants in my home.

More than anything, I’m driven by the human element of storytelling—building trust, sparking creativity, and creating moments that resonate long after the project is done.